Bahamian Surveys

Surveys were conducted on New Providence, Grand Bahama and The Family Islands (Abaco, Eleuthera, Exuma, Andros and Bimini) that comprise information on attitudes of Bahamians towards Tourism and the educational media used to inform Bahamians about the Tourism sector.

2008 Bahamian Residents' General Public Survey Presentation

This survey was designed to gather information from Bahamian residents on various issues and aspects of tourism and media habits. The focus of the survey was concentrated on the following
major areas: Attitudes, General Media, Domestic Tourism, and Demographics. More specifically, the purpose was to examine the media habits of the Bahamian public in order to better channel educational information on tourism through media where it has a better chance of being viewed, to also examine the attitudes of Bahamians on tourism, and to make relevant distinctions between attitudes of residents based on demographic criteria such as age, sex, annual income and education.

New Providence Residents' Reports

Grand Bahama Residents' Reports

Family Island Residents' Reports

Surveys were conducted on New Providence, Grand Bahama and The Family Islands (Abaco, Eleuthera, Exuma, Andros and Bimini) that comprise information on attitudes of Bahamians towards Tourism and the educational media used to inform Bahamians about the Tourism sector.

Visitor Profiles

Tourist Demographics 1996-2019

Demographic and Psychographic profiles of stopover visitors to The Bahamas (i.e., age, sex, household income, traveling party size, educational level, household size, main country of origin, purpose of visit).

Product Satisfaction Ratings 1998-2019

Ratings for all Bahamas, Nassau/Paradise Island, Grand Bahama and The Out Islands on hotel rooms, hotel service, value for money in hotels, overall value for money, attitude of the people, beaches, climate, restaurant service, restaurant food, etc.

Likelihood to Return & Recommend 1998-2019 

Likelihood of stopover visitors returning and recommending The Bahamas to friends and relatives.

Repeat Visitors 1997-2019 

Repeat visitors are the stopover visitors that have been to The Bahamas before.

Tour Operator/Travel Agent Usage 1997 to 2019  

The percentage of stopover visitors that have been booking their reservations using traditional tour operators or travel agents has been declining since the 1990's as the Internet became popular.  The popularity of the Internet has allowed stopover visitors to The Bahamas to easily book their reservations online instead.  As the traditional usage of tour operators and travel agents declined over the years, there has been a surge in the use of online travel agents (OTA's) to book reservations to destinations like The Bahamas.  In addition, stopovers have booked online directly with airlines and hotels.

The use of traditional tour operators and travel agents has remained more popular for some source markets than others, but this trend has shown signs of changing too.

Tourist Demographics 1996-2019

Demographic and Psychographic profiles of stopover visitors to The Bahamas (i.e., age, sex, household income, traveling party size, educational level, household size, main country of origin, purpose of visit).

Expenditure

Data by visitor type (stopover, cruise, day, all) containing information on their total spend while in The Bahamas.

Yearly Expenditure Comparisons By Qtr & Visitor Type

For Yearly Expenditure Comparisons by Qtr & Visitor Type 2000-2010 click here

Total Expenditure 1989-2020 

Data by visitor type (stopover, cruise, day, all) containing information on their total spend while in The Bahamas.

Satellite Accounts

The Tourism Satellite Account ("TSA") is the United Nations World Tourism Organization's recommended methodology for measuring the economic impact of Tourism.  It allows for the calculation of Tourism's contribution to Gross Domestic Product ("GDP") and employment among other statistics.

"How Important is Tourism in The Bahamas?" Perspective on Bahamas Tourism in 2003 by Global Insight, published May 17, 2006.

Bahamas Total Tourism Economic Impact Preliminary Report (2003)

The full economic value of tourism activity is substantially greater than just the direct measurements explained in the TSA. Suppliers such as wholesalers, agriculture, maintenance services, storage, utilities, and virtually every other sector also benefit indirectly from tourism activity. Although not explicitly part of the TSA framework, the TSA does provide the necessary output to then extend the analysis to these indirect impacts. Induced impacts can also be estimated by extended analysis from the TSA.

The Tourism Satellite Account ("TSA") is the United Nations World Tourism Organization's recommended methodology for measuring the economic impact of Tourism.  It allows for the calculation of Tourism's contribution to Gross Domestic Product ("GDP") and employment among other statistics.

Hotels

Hotel Occupancy Summaries (Large & Small Hotels)

Frequently Requested Stopover Statistics & Trends

 

2020 General Statistics:  contains information on stopovers by country, region, island, trend data, accommodation type, month and island, month and country, hotel visitors, visitor nights, hotel nights, top producing markets, DMA's, demographics. And information on cruise arrival trends, hotel occupancy trends, hotel rooms, number of hotels etc.

 

Top Producing Markets (USA and World) 2000-2021

 

Trends

 

2020 General Statistics:  contains information on stopovers by country, region, island, trend data, accommodation type, month and island, month and country, hotel visitors, visitor nights, hotel nights, top producing markets, DMA's, demographics. And information on cruise arrival trends, hotel occupancy trends, hotel rooms, number of hotels etc.

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