The Bahama Out Island Promotion Board is principally responsible for the promotion of the Out Islands as primary tourism destinations and conducts marketing initiatives on behalf of its private sector members.

Marketing campaigns are executed through various media, including generic television and radio commercials, print collaterals, advertisements in consumer and trade publications (magazines, newspapers, etc.) onshore promotions, events, press and trade familiarization trips. The Board also facilitates cooperative branded tourism marketing efforts with the Bahamas government.

The Organization was born as the Grand Bahama Tourism and Convention Board in 1965, and was renamed Grand Bahama Island Promotion Board in 1984. The name “Grand Bahama Island Tourism Board” evolved from a marriage of the Grand Bahama Promotion Board and the Bahamas Ministry of Tourism’s Freeport Office in 1994. After the dissolution of that partnership in November 2002, the Promotion Board was re-incorporated as the Tourism Board.

Mission Statement:

To create a marketing environment which enables member properties to sell themselves.

Goals of the Nassau Paradise Island Promotion Board:

1. To assist our members in achieving higher hotel occupancies/increased room revenues;
2. To increase the number of satisfied, quality Board members, which in turn would generate more resort levy contributions which can be used to fund more effective and productive marketing

African Americans represent the largest minority group in the United States. Research has shown that African Americans spend a considerably amount of their discretionary income on travel, and respond best to marketing programs that are tailored specifically to them.

While there is limited research on African American travel patterns, this review suggest that organizations such as The Bahamas Ministry of Tourism would have a competitive advantage in targeting this growing lucrative segment.

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Industry Training's Mission

The mission of the Industry Training Department is to promote and support industry development and organizational effectiveness (internal and external) by providing high-quality training in the areas of hospitality, leadership, professionalism, product knowledge, service excellence as well as other areas where industry skills and competency-based trainings are needed.

Additional services provided by the Bahamas Ministry of Tourism include:

1. Hotel Licensing Department Overview 
2. Hotel Licensing Department Staff Contacts 
3. Directory of Hotels 2025
4. Clean & Pristine

Within the private sector tourism industry are a number of organisations which promote tourism to The Islands of The Bahamas.

The Nassau/Paradise Island Promotion Board

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