SkyBahamas breaks into Florida market
SkyBahamas, 14th Cacique Awards winner for Transportation, has positioned itself to bring more visitors to the Bahamas after making its inaugural flight to Ft. Lauderdale with preclearance on Friday.
Regularly scheduled flights will commence in May, while SkyBahamas maintain service to the Family Islands such as Exuma, Cat Island, Grand Bahama and San Salvador. SkyBahamas hopes to extend routes to West Palm Beach, Tampa and Jacksonville. Meanwhile, the airline pledges that its service will be different from the other airlines.
SkyBahamas executives say they anticipate a great deal of passengers from the Family islands, as sometimes it is difficult to travel directly to the Florida area from the Family islands.
A fair share of visitors is also expected, said Randy Butler, CEO of the airline.
Mr. Butler admitted that the airline is not as cost competitive, due to the nature of the business, as they offer a different type of product. However, he promised personal service from SkyBahamas.
“We at SkyBahamas look forward to working with the Ministry of Tourism and with the new service we will bring more visitors to our shores.” He also stated that “We know the only way to grow or get any place you want to go is to expand.”
Referring to statements made by the government to improve accessibility to the Bahamas, Mr. Butler said, “We believe that if you really want to grow the tourism product, to grow the development of the Bahama, we are going to have to build a bridge, a connection to the Bahamas.”
Speaking on behalf of the Ministry of Tourism, Tyrone Sawyer, sports tourism director, commended SkyBahamas for its dedication to serve the Family islands and for its customer service.
SkyBahamas began operation in September 2006.
Since 2008, the company has experienced unprecedented growth seeing assets triple, routes expand to thirteen domestic and international destinations and the number of staff reaches almost 100 employees.
SkyBahamas fleet has increased to five aircraft and the company continues to sponsor numerous community events and festivals, giving back almost a quarter of a million dollars to support charitable organizations.